How Much Money Do The Top TikTok Stars Make?
Forbes says smart TikTokers made $55.5 million last year by using the app's popularity. Here is our list of Top Money Makers on TikTok in 2022.
For both 2018 and 2019, TikTok was one of the top 10 most downloaded apps worldwide. Both it and its following are constantly expanding and changing. Many people enquire as to whether Tik Tok offers any financial reward.
Yes, in a nutshell, but you cannot directly profit from TikTok. On TikTok, users can buy in-app items to give to content producers, who can then exchange them for money. So, even though it might not be simple, anyone can make money on TikTok.
Learn how to make money on TikTok and how much the platform’s biggest stars make in 2022.
How Do Stars Make Money on Tik Tok?
TikTok is a very entertaining and engaging app. With the ability to communicate and engage with their audience, content creators have a fantastic marketing opportunity. On all of their social media accounts, TikTok celebrities typically engage in cross-marketing.
They might connect any or all of their YouTube, Facebook, Instagram, Twitter, and TikTok pages, for instance. On YouTube, you can make money from ads, but TikTok has a very different business model because you can’t make money there directly.
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In essence, users rather than TikTok will be your source of income. Users buy coins to give to content producers, who can then exchange them for diamonds and cash them out if they have enough of them.
If you collect enough diamonds on a regular basis, you could be legitimately called a Tik Tok star. You’ll need a PayPal account to collect payment. You can cash in your diamonds whenever you want, subject to certain rules and restrictions.
How Much Money Are We Talking About?
The same as YouTube, Facebook, or Instagram, TikTok is not yet a well-known social media site. First of all, Tik Tok is only a year or so old. It had previously been a huge hit in Asia under the name musical. ly.
There are currently millions of TikTok users worldwide, all of whom could be TikTok celebrities. Actually, some musicians and entertainers began their careers on TikTok before moving to YouTube.
Since many TikTok stars are comedians who create amusing clips, you don’t need to be a great singer to make money on the app. Baby Ariel, Loren Gray, Kristen Hancher, and Jacob Sartorius are some of the most well-known users of TikTok.
The richest person is Baby Ariel, with a net worth of about $1 million. She might be the most famous TikToker ever. Through her social media profile, she started a music career and sells branded merchandise.
Kristen Hancher, in contrast, is a YouTube and Instagram star and has a net worth of about $400,000. At around $300,000, Loren Gray also promotes on YouTube and Instagram.
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Top 10 Highest Money Making TikTok Stars in 2022.
TikTok is still a very strong social media platform with more than 1 billion active users, even though it has been criticized. It has given Facebook, Instagram, and YouTube a run for their money because they are all trying to copy TikTok’s short video format. Based on the most recent Sensor Tower study, TikTok was the second most downloaded app that wasn’t a game. In the fourth quarter of 2021, it was more popular than YouTube, Facebook, Snapchat, and Spotify. Instagram just beat it by a little bit.
But who are the TikTok stars that bring in so much money for the app?
Top 10 TikTok Users with the Most Money in 2022
1. Charli D’Amelio
@charlidamelio♬ original sound – charli d’amelio
Annual Est. Earnings: $17.5M
Number of Followers: 148.7M
The most well-paid TikTok influencer of 2022 is Charli D’Amelio. Forbes has put her on their list of the Top 7 Highest Paid TikTok Stars for two weeks in a row. In June 2019, she began posting dance videos on TikTok, and they quickly went viral. Since then, she has opened for the Jonas Brothers and been a guest on The Tonight Show with Jimmy Fallon.
She has teamed up with EOS Cosmetics and has been asked by Prada to cover Paris Fashion Week. She has even been in a commercial for the Super Bowl!
She moved to Los Angeles with her sister, Dixie, and joined Hype House, which is a group of artists who work together. The two have also made a deal with Hollister to work together. They made a clothing brand called Social Tourist, whose success makes up 10% of the company’s sales. The sisters also have a mini-TV show on Hulu that was picked up for a second season. Even Morphe Cosmetics has a brand deal with them.
The Wall Street Journal says that Charli D’Amelio made more than the CEOs of some of the biggest publicly traded companies, like Starbucks and McDonalds. One of her most recent promotions is that Dunkin’ Donuts made a drink named after her. She also has a line of products for influencers.
2. Dixie D’Amelio
@dixiedamelio use my templates on videoleap app to be in my new music video for “someone to blame”🫶🏻🫧 @dixiedamelio ♬ original sound – dixie
Annual Est. Earnings: $10M
Number of Followers: 57.5M
Dixie D’Amelio is Charli D’Amelio’s older sister. They often post content on each other’s accounts together, which has helped their TikTok presence as a whole. Dixie, on the other hand, has chosen to try her hand at music. In June 2020, she put out her first single, “Be Happy.” It went straight to the top of Billboard’s Top Triller U.S. and Top Triller Global charts, and it was the most popular video on YouTube.
Last year, she put out two more songs, “Psycho” and “F-kBoy,” and went on a Christmas tour with other pop artists. She also stars with her sister in “Charli vs. Dixie,” a Snapchat show, and “The D’Amelio Show,” a reality TV show on Hulu.
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3. Addison Rae
@addisonre❤️ my lipquip in Heartpoppin ❤️♬ destroy myself just for you – audios ((:
Annual Est. Earnings: $8.5M
Number of Followers: 88.7M
Addison Rae Easterling got famous by showing off her dance moves on Tiktok. She joined the platform and had a million followers in less than a year.
Her first paid post was for Fashion Nova, an online store for women’s clothes. Later that same year, Easterling decided to become a full-time celebrity. She dropped out of school and moved to Los Angeles, California, where she met a group of TikTok influencers and helped them form Hype House. She then made branded merchandise and sponsored content for Reebok and the well-known watch company Daniel Wellington.
Addison Rae took advantage of this success and went on to become the face of American Eagle. She started to show up in other digital and old-fashioned TV and print ads. She made her own makeup line, Item Beauty, with the help of a beauty startup called Madeby.
Last year, she got her biggest role to date: the lead in Netflix’s He’s All That. This gave her more opportunities to work with the streaming company.
4. Bella Poarch
@bellapoarchAll I really do is eat when I travel🥺🍜♬ Them Changes – Thundercat
Annual Est. Earnings: $5M
Number of Followers: 92.4M
Bella Poarch is the latest person to join the list of the biggest TikTok stars in the world. Her popularity grew after a video of her lip-syncing to Millie B’s “Soph Aspin Send” went viral. She quickly gained 80 million followers, making her the third most followed account on TikTok. Her TikTok video was also the most watched of 2020.
She was born in the Philippines and moved to Texas with her adoptive family. She has talked openly about where she came from and the challenges she faced as a child. Her popularity on TikTok has helped her become a pop artist. She signed a deal with Warner Records and put out a single called “Build a Bitch” It got to number 56 on the Billboard pop charts and got her a few nominations from MTV.
Poarch has also been a part of professional Esports teams after getting their attention as a gamer and live streamer. She has joined 100 Thieves and FaZe Clan as a content creator. She has also been in ads for Google and Prada, both of which are well-known brands.
5. Josh Richards
@joshrichardsI was just water boarded♬ original sound – Nostalgia Hub
Annual Est. Earnings: $5M
Number of Followers: 26M
Josh Richards is still one of the TikTok stars who makes the most money. His singing, dancing, and lip-syncing videos made him more popular, and now he’s known as Tiktok’s resident heartthrob and bad boy.
He has sponsorships from HouseParty and Reebok, made his own line of merchandise for influencers, made money from ads on YouTube, and signed a song deal with Warner Records. Richards also started his own energy drink company called Ani Energy, helped start a talent management company called Talent X, and joined Triller as its Chief Strategy Officer. His move to Triller as a social media executive set him up to go from being known for TikTok to being a leader in his field.
He also helped start Animal Capital, a venture capital company that invests in everything from apps to labs that change genes.
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6. Kris Collins
@kallmekris #ad @prime ♬ original sound – Kris HC
Annual Est. Earnings: $4.75M
Number of Followers: 47.4M
Kris Collins has a large and active following on both TikTok and YouTube, which is something that other content creators have trouble with. Since the two video platforms use different video formats, if you do well on one, it doesn’t mean you will do well on the other.
Collins is a hairdresser who used to work in Vancouver, Canada. Because of the pandemic, she lost her job. Her brother told her to use TikTok, so she did. She made comedy sketches that mostly featured her other family members. Her quick rise to fame is another example of how easy it is for someone to become an influencer on TikTok.
Because Amazon, Hershey, Pantene, and Lionsgate liked how funny she was, they became some of her sponsors.
7. Avani Gregg
@avanishe’s arrived♬ original sound – 🙂
Annual Est. Earnings: $4.75M
Number of Followers: 42.7M
Avani Gregg is another one of TikTok’s biggest stars. She became well-known because of a TikTok video in which she changed into a clown like Harley Quinn. People started to call her “clown girl” and watch her make-up videos.
In 2019, she joined Hype House along with Charli D’Amelio. She went on to be in Chicken Girls, write a book about her life, and host a talk show on Facebook Watch about Gen-Z issues.
She is sponsored by companies like NYX Cosmetics and has her own line of influencer products.
8. Riyaz Aly
@riyaz.14 🙈❤️ #duetwithriyaz #riyaz ♬ Hulara-Ishara Akh Da – J Star
Est. Net Worth: $2M
Number of Followers: 45.4M
Riyaz Aly is an Indian fashion blogger who has a lot of followers on TikTok. He first posted videos on Instagram. When he switched to Tiktok, his duet videos got him a lot of attention. He also made comedy content.
Because he is so well-known, he has been in popular videos in India, where he is thought to make about $35,000 per appearance. He is the TikTok star in India who makes the most money.
9. Arishfa Khan
@_arishfakhan_ Sahi kaha na?❤️ #arishfakhan #duetwitharishfa #emotional ♬ original sound – Ankit Sharma
Est. Earnings per Post: $24,000
Number of Followers: 28.7M
Arishfa Khan is an Indian actor and someone who has a big impact on social media. She became well-known on TikTok by posting videos of herself dancing, showing off clothes, and doing lip syncs. Khan is one of the most popular Indian celebrities and one of the most popular TikTok influencers. She also blogs about fashion, and her looks always get a lot of attention.
10. Nisha Guragain
@nishaguragain♬ original sound – Eraum
Est. Earnings per Post: $25,000
Number of Followers: 28.2M
Singer and social media influencer Nisha Guragain is best known for her lip-sync and fashion videos on the app TikTok. She began her career on Musical.ly. Now, she is one of India’s most popular TikTok stars and has also been in several music videos.
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How to Cash In?
A Tik-Tok celebrity has a large following who watch and support them when they live stream on the app. If they choose, these users can make a donation to their preferred content creator in the form of a sticker gift, which appears on the creator’s screen like an emoji. It could be a big deal for them to hear from their favorite celebrity (depending on who you ask).
Donations over $100 are displayed with a large font and a star so that everyone can see who gave the money. Everyone’s screen displays the sticker and the profile name. These donations can become quite extravagant depending on the viewership base.
Sometimes, just for fun, people will compete and try to outdo each other’s donations. On the recipient’s profile, these contributions are displayed as balance. The minimum and maximum cashout amounts are $100 and $1,000 respectively.
On TikTok alone, some of the biggest stars actually make a respectable living. To maximize your fame, it might be wiser to network on all social media platforms.
Conclusion
TikTok is now one of the biggest and most popular social media sites. From the numbers listed above, it’s clear that influencers can make a good living on the platform.
There is no doubt that you can become famous quickly on TikTok. Two of the Forbes Top Earning TikTok Stars, Poarch and Collins, weren’t even on the list last year. The fast rise of stars like them shows how much potential the platform has.
We’ve got you covered if you want to know how to become a TikTok influencer. Check out our guide on how to market with TikTok influencers. Want to know how much you could make before you start? You can use our TikTok Money Calculator to figure it out.
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